Last Updated: July 27, 2026
These Terms of Use govern access to and use of the Korea Alpha website, content, and related services operated by Ascend Quest Co., Ltd. By accessing or using Korea Alpha, users agree to these Terms.
Purpose of the Service
Korea Alpha provides news, market context, industry analysis, company information, and research-oriented content relating primarily to South Korea’s companies, industries, and capital markets. The service is intended for general informational and educational purposes.
No Investment Advice
Content published by Korea Alpha does not constitute personalized investment, financial, legal, tax, or other professional advice. Nothing on Korea Alpha should be interpreted as a recommendation or solicitation to buy, sell, or hold any security or financial product.
Investment decisions involve risk, and users are responsible for conducting their own research and, where appropriate, consulting qualified professional advisers.
Information and Accuracy
Korea Alpha seeks to provide accurate and useful information based on sources considered reliable. However, market information, company data, estimates, opinions, and other content may change over time, and Korea Alpha does not guarantee that all content will always be complete, current, or error-free.
Research and Forward-Looking Information
Certain content may include analysis, estimates, expectations, scenarios, or forward-looking views. Such information is inherently uncertain and may differ materially from actual future events or results. Past performance is not necessarily indicative of future results.
Intellectual Property
Unless otherwise stated, the original content, design, text, graphics, research, and other materials published by Korea Alpha are owned by or licensed to Ascend Quest Co., Ltd. Users may access content for personal and non-commercial use. Content may not be reproduced, republished, distributed, sold, systematically collected, or commercially exploited without prior permission, except as permitted by applicable law.
Access to Member Content
Certain content, including portions of Alpha Research, is available only to readers who have verified an email address. Korea Alpha does not create user accounts and does not issue passwords. Verification places a signed access token in your browser for 30 days; anyone using that browser can read member content during that period, so do not verify on a shared or public device. Korea Alpha may restrict or suspend access where there is abuse of the service, a security risk, or a violation of these Terms.
Newsletter and Marketing Communications
You may subscribe to the Korea Alpha newsletter by submitting an email address and giving explicit consent to receive marketing communications. Advertising emails are labelled as required by Korean law. You may withdraw consent at any time through the unsubscribe link contained in every email, and withdrawal takes effect immediately. Withdrawal does not affect access to member content.
Third-Party Links and Services
Korea Alpha may contain links to external websites, data sources, or third-party services. Korea Alpha is not responsible for the content, availability, security, or privacy practices of third-party services.
Service Changes
Korea Alpha may modify, update, suspend, or discontinue parts of the service where reasonably necessary for editorial, operational, technical, legal, or business reasons.
Limitation of Liability
To the extent permitted by applicable law, Ascend Quest Co., Ltd. is not responsible for losses arising solely from reliance on information published on Korea Alpha or from investment decisions made by users. Nothing in these Terms excludes or limits liability where such exclusion or limitation is prohibited by applicable law.
Governing Law
These Terms are governed by the laws of the Republic of Korea. Any dispute relating to the use of Korea Alpha will be handled in accordance with applicable laws and jurisdictional rules of the Republic of Korea.
Contact
For questions regarding these Terms:
Ascend Quest Co., Ltd.
Email: hollis@ascendquest.info
Address: 446, Dosan-daero, Gangnam-gu, Seoul, Republic of Korea